Publicity printing is a book printing based on picture display. The book printing is mainly used for product promotion.
The printing process is mainly divided into seven items, which are the following seven items:
Before the printing, find the printing company's corporate department to design the theme before the book printing. For the book printing method, the size of the layout, the subject matter of the printed matter, the color of the paper or the color of the printing, the paper must be carefully and carefully reviewed in order to make the production process go smoothly and complete the finished product.
According to the client's plan for copywriting, design, layout planning, etc., is the pre-operational procedure for the finished draft, and also arranges the drawing of photography and illustrations. The photographs of the photographs need to reach 300dpi to be clear.
According to the first draft of the layout plan, the copy, photo and illustration, correct position and correct color mark, etc., are arranged on the finished paper or the manuscript is processed electronically, and the special requirements for the plate making are clearly indicated. Special requirements instructions, this is the pre-work of the plate making.
Production output and plate making operations
After the printing press finishes entering the plate making, the picture is scanned by electronic color separation machine. The text and lines are taken by black and white camera, the correct number of nets is punched out, and the text, illustrations, etc. are imprinted according to the instructions on the finished manuscript, and then The printing work is followed by printing a color proof and returning it to the designer for proofreading. If the electronic final processing is required, the output center output negative film must be submitted. It is necessary to fill in the mountain work order or instruction sheet, clearly indicate the number of lines to be output, and the number of colors, monochrome pages, and whether there are any words and specifications. To avoid communication errors and cause unnecessary damage.
This is the last step before printing. It is to check whether the color proofing conforms to the procedure indicated on the finished manuscript. When color correction and other corrections are made, be sure to use a red pen to write a specific easy-to-understand text description or position outline. Correctly communicate to the people who make the plate to avoid unnecessary losses.
The modified four-color mesh was transferred to a printing plate and sent to a printing machine, and the printing was started. If you want to get the ideal printed product on the press, you must first understand the printing factors. Because there are many variables, it has a great impact on the printing quality. Therefore, it is necessary to have a certain and sufficient understanding of these factors.
After the road, binding, processing
After the book completes all the above processes, then the last process is the subsequent processing. The general single page does not require too much processing. It can be delivered with a paper cutter. As for the binding, it depends on the number of pages. The type of paper, the degree of exquisiteness and the way of use and purpose.
The role of albums in corporate image promotion and product sales is becoming more and more important. In the long-distance commercial operation, the album plays the role of communication bridge. Some unintelligible problems can be statically displayed in your target through beautiful albums. Before the consumer group, high-end albums are the embodiment of the comprehensive strength of the company or brand.