The gift box is largely based on its exquisite shape and decoration to promote the beautification of goods, improve the competitiveness of the goods, is one of the important means of turning products into commodities, it becomes the phase between products and consumers, selling and buying. An important link to connect.
Gift box printing is an art, and it is the perfect embodiment of the value of goods. Especially in today's rapid development of knowledge economy and information science, national culture, regional culture, and Chinese and Western cultures collide. Gift paper printing represents not only beauty. The beautiful works of art, which are close to the market, cater to the market, guide consumption, and satisfy people's multiple functions of material needs and spiritual enjoyment of commodity packaging, are increasingly prominent.
Packaging design should play the role of promotion, first of all to attract the attention of consumers, because only the goods that cause consumers to pay attention to the possibility of being purchased. Therefore, the packaging should use a novel and unique shape, bright colors, beautiful and delicate patterns, and each characteristic material can make the packaging have a striking effect, so that consumers will have a strong interest as soon as they see it.
The unique and novel shape can attract the attention of consumers. For example, the shape of the bottle is generally cylindrical, and some bottles are designed to be complex anchors or human bodies. They are very prominent and beautiful in a group of cylinders and cuboids.