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Packaging Design And Consumer Psychology Are Inextricably Linked

Date:Apr 11, 2019


People are visual animals, especially in major shopping malls, which are always particularly easy to be attracted by beautiful things. A delicate product packaging can always stand out among other products.


In today's contemporary commodity economy, packaging design has become an important part of product packaging, which can directly stimulate people's desire to buy, while having a strong promotional power, fast in the current consumption ratio In the era of growth, the packaging design of products is not simply packaging design, it is inextricably linked with the psychology of consumers!


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For the consumer, the packaging design is not only focused on its outer packaging display, but also focuses on its practical performance, such as packaging boxes, paper bags and other designs, not only to meet the needs of the material, but also to meet In the end of the social and spiritual needs, the ultimate goal is to pursue practical and practical value such as affordable and practical. 


Consumers pay attention to the quantity and effectiveness of goods in purchasing products, paying attention to economics and durability!


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