What Are The Design Features To Be Aware Of In Custom Packaging Bags?

- Oct 26, 2018-


For now, the handbag is more than just a bag, it is also in line with fashion trends. When designing a handbag, the designer not only needs to consider its product characteristics, but also be as beautiful and practical as possible. Only such a packaging design product can impress people and guide customers to consume.


Cosmetic handbags, as a carrier for carrying cosmetics, need to convey the information of the goods to the customers or to display a cultural atmosphere of corporate image or personality. It is this transmission of information that allows customers to remember the brand and make them have the urge to make a second purchase. Compared with other advertising methods, the low price of the handbag and the invisible increase of the customer's impression of the product are one of the important means of product promotion.

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The important factor that a handbag attracts customers is its aesthetics. The pattern, text and theme color on each handbag are not imaginary. It needs to be designed according to the characteristics of the product, the culture of the company and the image of the brand LOGO. It accurately conveys the product information to the customer and is unique.

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Of course, while paying attention to aesthetics, the quality of the handbag must be guaranteed. Tote bags are not disposable consumables, and most cosmetic or cosmetic suits are quite heavy. At this time, the tote bag needs to have enough load-bearing capacity to protect the product.


No matter what products need to be decorated with boxes or handbags, they not only need to protect the products, but also bear the role of promoting the brand of the product and enhancing the brand value.