Today, with the rapid development of the Internet, people are increasingly pursuing individualization and personalization of products. Whether it is the text, the pattern of the product gift box, and the combination of various elements, the high-end design of the gift box is more attractive. Persuasive and stimulating consumer purchases. So, what should you pay attention to when designing a gift box?
1.The combination of graphics and text is also a very important point. Only the gift box with no graphic description is not a perfect package. For example, food packaging will indicate the production ingredients, origin, date of manufacture, shelf life, method of consumption, etc., and different products will have their own product descriptions. This is to make consumers understand the products more clearly and deeply.
2.The color in the custom design of the box is also an important aspect, because the consumer sees the different colors at first sight. For example, the Wuyuan Huangju tea packaging box uses a golden color to represent the chrysanthemum. It is a very clever design method to represent a certain product by color.
3.Pay attention to the appearance while paying attention to the content. The focus of packaging design is to derivate design around the product. Therefore, it is necessary to highlight the characteristics of the product from the packaging, so that consumers can know what is in the packaging box at any glance, what are the characteristics, and what should be conveyed. Message to consumer products.
4.The full display of the goods can reduce the consumer's suspicion of the goods, such as the transparent open skylight box, you can see the goods inside the box from the outside, so that consumers can clearly see the goods inside.
5.In addition to the above four points, we must also pay attention to the use of the box. A package can't just be good-looking, but also has the role of protecting goods. The slick packaging box can't be loved and supported by consumers. Only by combining design and practicality can we truly meet the psychological needs of consumers.